Scrappy Marketing on a Budget: Grow Social Media Influence

Boxing Gloves Hanging In Change Room

In a highly competitive market, the struggle for exposure can be difficult and expensive, and sometimes your own resources aren’t available for a costly campaign blitz. This is why commercial dealership success requires a nimble-minded ability to think outside the box and develop advertising solutions that don’t break the bank. In other words, commercial dealers need to learn how to be scrappy in marketing without spending a dime — or at least, spending very few dimes!

It’s important to keep in mind that being scrappy with resources doesn’t mean a dealership’s marketing strategies should suffer. Even on a tight budget, commercial dealers can maximize exposure, cultivate a sterling reputation, develop a leading voice, and become a powerhouse in sales. In Part 2 of our Scrappy Marketing on a Budget series, we’re discussing how that success can be achieved when dealers Grow Social Media Influence!! Continue reading “Scrappy Marketing on a Budget: Grow Social Media Influence”

Celebrating 6 Exciting Months: A Mid-Year Commercial Truck Trader Update

There are big things happening at Commercial Truck Trader!! With over 20 years of digital experience, we’ve certainly seen our fair share of change throughout the years, from regular website updates to a recent revitalization of our blog and social media accounts. And the growth keeps on going! There have been a number of very exciting events and upgrades for Commercial Truck Trader over the first half of 2018, so today we’re Celebrating 6 Exciting Months: A Mid-Year Commercial Truck Trader Update!! Continue reading “Celebrating 6 Exciting Months: A Mid-Year Commercial Truck Trader Update”