New smartphones. New website widgets. New privacy policies. Sometimes we can get so caught up in what’s new in technology and in marketing that we forget the fundamentals that effectively put our inventory in front of potential buyers. Sometimes we have to go Back to Basics!
Welcome to Part 4 of our commercial dealership Back to Basics blog series, produced through a partnership between Commercial Web Services, Commercial Truck Trader, and Equipment Trader. As leading providers of innovative solutions that connect buyers and sellers in the equipment and trucking industries, we’re committed to using this blog series to help dealers reach more customers.
To check out the previous entries in the Back to Basics series, just click on the titles below:
- Part 1: Best Practices for Inventory Photos
- Part 2: Keeping Listings Accurate and Updated
- Part 3: Impact of Usability in Website Design
Today we’re talking about the strategic benefits of market analysis. Continue reading “Back to Basics: Strategic Benefits of Market Analysis”