New Reporting from Commercial Truck Trader is a BIG DEAL

We’ve got some huge news to share: Commercial Truck Trader is launching new reporting tools for dealers who sell their commercial vehicles through!! This is a BIG DEAL. These reporting tools will provide dealers with a more advanced understanding of how buyers are interacting with their listings, how their inventory is performing, and how their inventory listings compare to competition in local and national markets, and more. … More New Reporting from Commercial Truck Trader is a BIG DEAL

A Trucker’s Best Friend

Did you know that over 60% of OTR drivers are pet-owners, and that 40% take their pets on the road with them?? That’s according to a recent Harris poll, and it got us thinking about trucking with man’s best friend. Bringing a dog on the road creates a fun and unique trucking experience, but there can actually be a lot that goes into preparing for and driving with a canine in the cab. Here’s what you need to know about Dogs in Trucking!! … More A Trucker’s Best Friend

Staying Connected On The Road

Alabama’s song, “Roll On (Eighteen Wheeler)”, is one of the more famous trucking songs out there. Central to the song is what is foremost in the heart of every trucker: a connection to family. Being away from loved ones is a well-known theme of the trucking life; a stereotype that’s not accurate for every driver, but rooted in truth for many truckers on the road. This can make it tough for those behind the wheel to stay connected to their friends and family. … More Staying Connected On The Road

10 ELD Updates to Your Company’s Hours-of-Service Policy

We have now entered the age of Electronic Logging Devices (ELDs), as mandated by the federal government. Although widely disliked by owner-operators in the transportation industry, the controversial ELD requirement “is intended to help create a safer work environment for drivers, and make it easier and faster to accurately … More 10 ELD Updates to Your Company’s Hours-of-Service Policy

Keeping Your Eye on the Ball: Retention & Fixed Ops

It’s so easy for a team to lose points if there isn’t someone keeping an eye on the ball. And it’s easy for a dealership to lose leads and sales if there isn’t a manager position dedicated to growing absorption rates and expanding fixed ops. Okay, that moved from baseball analogy to technical jargon pretty quickly, so … More Keeping Your Eye on the Ball: Retention & Fixed Ops


Webster’s Dictionary defines leverage as “a mechanical advantage gained by the use of a lever.” Applying that definition to dealerships, leverage is a sales advantage gained by creating and exerting influence over an intended target. I think the key to successful sales, therefore, is knowing how to develop and apply leverage … More Leverage