Recently on the blog, we highlighted a dangerous epidemic – drowsy driving – and offered 8 Tips for Staying Bright-Eyed While Driving. It was a popular post, but Ford may have just given us a 9th tool for staying awake on the road: Vibrating Trucker Hats!! Seriously. Let’s take a closer look!! … More Vibrating Trucker Hats Keep Drivers Awake
Together, truckers like you move over 10.42 billion tons of freight each year. This requires dedication, focus, and skill, which you surely have in spades. However, hiring managers sometimes need help recognizing those valuable traits. To land more jobs — and the best jobs — you may have to … More On-The-Road Marketing: How Truckers Can Build A Brand
Personable relationships and attention-grabbing campaigns are certainly effective and lead to a great deal of sales. However, these are only two parts of a strategic, connection-generating trifecta. What is this third, final piece of the puzzle? We’re glad you asked, because today we’re talking about … More Generating Leads Through Content Development
It’s so easy for a team to lose points if there isn’t someone keeping an eye on the ball. And it’s easy for a dealership to lose leads and sales if there isn’t a manager position dedicated to growing absorption rates and expanding fixed ops. Okay, that moved from baseball analogy to technical jargon pretty quickly, so … More Keeping Your Eye on the Ball: Retention & Fixed Ops
Talk to almost anyone in the trucking industry and you’re likely to hear concerns about so many drivers leaving their companies and even quitting the industry altogether! In fact, the ongoing driver shortage is the number one reported issue for carriers, according to the American Transportation Research Institute. That makes finding drivers a bigger concern … More 4 Ways to Retain Truck Drivers
Webster’s Dictionary defines leverage as “a mechanical advantage gained by the use of a lever.” Applying that definition to dealerships, leverage is a sales advantage gained by creating and exerting influence over an intended target. I think the key to successful sales, therefore, is knowing how to develop and apply leverage … More Leverage
Drunk driving. Distracted driving. We seem to constantly hear about the dangers related to intoxication or smartphone use while behind the wheel. And for good reason, as both are incredibly important safety concerns. Yet something which can be equally dangerous, but is not often talked about, is driving while drowsy. … More 8 Tips for Staying Bright-Eyed While Driving
Made of organic, biodegradable materials, the VISION is a strong but sponge-like structure — with a design that resembles a combination of coral reefs, honeycombs, and spiderwebs — molded into an entire wheel … More Is the Tire of the Future Airless??
When driving past a semi-truck, do you expect to see someone at the peak of health and fitness sitting behind the wheel?? You will, of course, see a tough and hardworking individual doing a very important job. However, truckers and other people in drive-heavy professions are not always in the greatest shape. … More How to Stay Healthy on the Road
Back in 2007, we wrote about how the CB radio was alive and well in trucks across the country. Since then, we’ve seen the introduction of even newer, improved mobile technology, including significantly more advanced smartphones, GPS tools, and telematics. Now, as rising generations enter the industry, many ask if they should bother to include a tool that saw its peak in the 1970s … More Do Truckers Still Use the CB Radio?