Scrappy Marketing on a Budget: Create Referral Programs

Being scrappy with resources doesn’t mean a dealership’s marketing strategies should suffer. Even on a tight budget, commercial dealers can maximize exposure, cultivate a sterling reputation, develop a leading voice, and become a powerhouse in sales. In Part 3 of our Scrappy Marketing on a Budget series, we’re discussing how that success can be achieved when dealers Create Referral Programs!! … More Scrappy Marketing on a Budget: Create Referral Programs

How to Lose Vehicle Sales

Yes, yes, I know the title sounds negative. Losing sales, after all, is a dealership’s worst nightmare. But talking about what NOT to do helps dealers identify mistakes to avoid and highlights the more productive solutions commercial salespeople should pursue. It’s an important conversation, because some of those pitfalls are not just small stumbles along the way, but major setbacks that contribute to missed sales opportunities and negative attitudes among sales team members … More How to Lose Vehicle Sales

Scrappy Marketing on a Budget: Grow Social Media Influence

Being scrappy with resources doesn’t mean a dealership’s marketing strategies should suffer. Even on a tight budget, commercial dealers can maximize exposure, cultivate a sterling reputation, develop a leading voice, and become a powerhouse in sales. In Part 2 of our Scrappy Marketing on a Budget series, we’re discussing how that success can be achieved when dealers Grow Social Media Influence!! … More Scrappy Marketing on a Budget: Grow Social Media Influence

Commercial Truck Trader’s Charles Bowles to Host UTA Webinar

Commercial Truck Trader, the leading online classified marketplace for commercial vehicles, is excited to announce that Charles Bowles, Director of Strategic Initiatives, is partnering with the Used Truck Association to host a webinar titled “Digital Sales Best Practices,” which will be held on October 25th at 2:00pm EST. … More Commercial Truck Trader’s Charles Bowles to Host UTA Webinar

Scrappy Marketing on a Budget: Develop Provoking Content

Being scrappy with resources doesn’t mean a dealership’s marketing strategies should suffer. Even on a tight budget, commercial dealers can maximize exposure, cultivate a sterling reputation, develop a leading voice, and become a powerhouse in sales. In Part 1 of our Scrappy Marketing on a Budget series, we’re discussing how that success can be achieved when dealers Develop Provoking Content!! … More Scrappy Marketing on a Budget: Develop Provoking Content

8 Essential Gadgets for Truck Drivers

Life as a truck driver is not easy. Even with a decent remuneration package being offered by companies, there’s still an ongoing shortage of drivers. The shortage of drivers is due, in part, to the hardships of life on the road, including isolation/loneliness and negative health impacts. Fortunately for drivers, there are a lot of gadgets that can help make the trucking life better. Here are some essential gadgets for drivers that make driving easier, safer, and more … More 8 Essential Gadgets for Truck Drivers

Autonomous Cargo Drones Could Disrupt Transportation

Move aside self-driving semi trucks. It seems we had just begun the debate about the impact that autonomous big-rigs could have on the industry, when a new innovation is introduced that could have an even bigger impact on supply chain logistics and transportation: Unmanned cargo drones are being developed that will revolutionize the transportation of goods across local, regional, and national distances. As delivery … More Autonomous Cargo Drones Could Disrupt Transportation

Warming Up Our Cold Calls

As the Fall season begins, we’ll soon be feeling a chill in the air and warming up by a fireplace with cups of hot chocolate or coffee (possibly pumpkin-spiced). However, warming up your cold calls should be a year-round practice! Most new commercial sales consultants struggle to get started with cold calls, and it is by far the most frequent and recurring topic I receive questions about. I am a big proponent of network- and referral-based selling, but I’m not against … More Warming Up Our Cold Calls

4 Trends Driving Semi-Trailer Market Growth

Each year, road transportation businesses carry 6,000 billion ton-kilometers of goods throughout countries such as US, China, and the whole of Europe. Big companies involved in construction, energy, automotive, defense, and manufacturing rely heavily on semi-trailers for transporting materials. The reliance on heavy duty vehicles is driving the semi-trailer market, with experts predicting it could exceed $37 billion by 2025 … More 4 Trends Driving Semi-Trailer Market Growth

Technology Trends: How to Get Employees to Buy-In

Welcome to Part 2 of our Technology Trends blog series produced through a partnership between Commercial Web Services, Commercial Truck Trader, and Equipment Trader. We’re committed to helping dealers reach more customers, so today we’re talking about how to get employees to buy into new technology!! … More Technology Trends: How to Get Employees to Buy-In