RAM Social Media Truck at the 2012 New York Auto Show

Here’s a quick look at the RAM Social Media Truck at the New York International Auto Show. With touch screens in the windows and other cool gadgets, this unique concept vehicle was prepared by RAM to a provide a platform where show guests could interact with their social media feeds — and to support two RAM partners, Covenant House and K.I.D.S — Kids in Distressed Situations. Some 2000 RAM plush toys in the RAM Social Truck’s bed were distributed to children in need.

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