Case Construction Equipment Breaks Ground For A New Product Review Center

Case Construction Equipment recently broke ground for a new Product Review Center at the Case Customer Center in Tomahawk, Wis. Construction is scheduled to continue through the summer, with completion slated for November.

The new building will provide climate-controlled viewing to the product demonstration area where guests can see the full line of Case construction equipment in operation, from skid steers to 87-ton excavators. When completed, the 3,000-square-foot building will accommodate up to 100 people.

According to Gerry Kole, Tomahawk’s manager, the Product Review Center will be equipped with a state-of-the-art audio-visual system that lets Case operators running equipment communicate with the customers inside the building.

A helmet-mounted camera will also provide a big-screen display from the operator’s point of view. “Customers will see exactly what’s taking place inside the cab,” explained Kole. “This includes the instrument displays, how the machine is operated and even the positioning of the operator’s hands as they perform different tasks.” Kole said the technology will enhance equipment training, education and demonstrations.

Source: Case Construction Equipment

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