The big news this month is that we have our tablet-optimized sites going into Beta. If you navigate to “t.commercialtrucktrader.com” or “t.equipmenttraderonline.com“, you’ll be able to navigate our search, with some limited options right now, through a tablet-friendly design. Nearly 10% of our traffic is tablet-based, so getting out in front of those users is important for both our buyers and sellers.
Look for incremental upgrades to these tablet designs over the summer!
Also, we’re about to go into user testing with our Tablet-based IMT reporting app for our dealers! All of the reports which exist in the IMT will be available in a web-enabled app designed for iPads. These reports utilize the rich graphical interfaces available on the tablet to enrich the experience. First we will put this in the hands of our field representatives, then eventually into the Apple App Store for download.
Improvements to the searches on both EquipmentTraderOnline and CommercialTruckTrader continue. We’re currently working on getting filters in place for additional specifications like engine size, horsepower, GAWR, among other things. It will take us some time to perfect the interface, as we have lots of data to clean up, and you can help us by making sure your feeds or ads have additional specifications filled out!
Remember: you can always email me, email@example.com, to send your feedback. Good or bad, I want to see it all.